{"id":6,"date":"2019-05-09T00:27:38","date_gmt":"2019-05-09T00:27:38","guid":{"rendered":"https:\/\/culturamarketing.net\/?page_id=6"},"modified":"2024-01-25T15:27:08","modified_gmt":"2024-01-25T21:27:08","slug":"home","status":"publish","type":"page","link":"https:\/\/culturamarketing.net\/","title":{"rendered":"Home"},"content":{"rendered":"
[et_pb_section fb_built=”1″ admin_label=”Hero” _builder_version=”4.16″ custom_padding=”0px|0px|0px|0px” animation_style=”zoom” animation_intensity_zoom=”4%” global_colors_info=”{}”][et_pb_row use_custom_gutter=”on” gutter_width=”1″ make_equal=”on” module_class=” et_pb_row_fullwidth” _builder_version=”4.16″ use_background_color_gradient=”on” background_color_gradient_stops=”rgba(0,19,89,0.87) 0%|rgba(0,0,0,0.93) 100%” background_color_gradient_overlays_image=”on” background_color_gradient_start=”rgba(0,19,89,0.87)” background_color_gradient_end=”rgba(0,0,0,0.93)” background_image=”https:\/\/culturamarketing.net\/wp-content\/uploads\/2019\/05\/cultura-marketing-marcela-fajardo-banner.jpg” width=”100%” width_tablet=”100%” width_phone=”” width_last_edited=”on|desktop” max_width=”100%” max_width_tablet=”100%” max_width_phone=”” max_width_last_edited=”on|desktop” custom_padding=”0px||0px|” animation_style=”slide” animation_direction=”top” animation_intensity_slide=”3%” make_fullwidth=”on” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”10%|8%|10%|8%” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.16″ header_font=”Montserrat|700|||||||” header_text_color=”#FFFFFF” header_font_size=”37px” custom_margin=”||10px” global_colors_info=”{}”]<\/p>\n
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[\/et_pb_text][et_pb_button button_url=”#about” button_text=”Start Here” _builder_version=”4.16″ custom_button=”on” button_text_color=”#ffffff” button_border_width=”1px” button_border_color=”#ffffff” button_border_radius=”5px” button_letter_spacing=”2px” button_font=”Montserrat|on||on|” button_icon=”E||divi||400″ animation_style=”fade” button_text_color_hover=”#ffffff” button_border_color_hover=”#ffffff” button_letter_spacing_hover=”2px” button_bg_color_hover=”rgba(0,0,0,0)” locked=”off” global_colors_info=”{}” button_text_size__hover_enabled=”off” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_text_color__hover_enabled=”on” button_text_color__hover=”#ffffff” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_border_width__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_border_color__hover_enabled=”on” button_border_color__hover=”#ffffff” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_border_radius__hover_enabled=”off” button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_letter_spacing__hover_enabled=”on” button_letter_spacing__hover=”2px” button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_bg_color__hover_enabled=”on” button_bg_color__hover=”rgba(0,0,0,0)” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Service Section” _builder_version=”4.16″ custom_margin=”|||” custom_padding=”110px||110px|” global_colors_info=”{}”][et_pb_row admin_label=”Service Section Title” _builder_version=”4.16″ custom_margin=”||40px|” custom_padding=”0px||0px|||” animation_style=”fade” animation_direction=”top” saved_tabs=”all” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_code _builder_version=”4.16″ global_colors_info=”{}”]<\/a> [\/et_pb_code][et_pb_text admin_label=”Title” _builder_version=”4.16″ text_font=”Montserrat||||||||” text_text_color=”#747d88″ text_font_size=”16px” text_line_height=”1.9em” header_font=”||||||||” header_2_font=”Montserrat|700||on|||||” header_2_font_size=”42px” header_2_line_height=”1.3em” text_orientation=”center” width=”100%” max_width=”100%” module_alignment=”center” custom_padding=”|||0px||” animation_style=”slide” animation_direction=”bottom” animation_intensity_slide=”4%” global_colors_info=”{}”]<\/p>\n Cultura Marketing Group is an integrated marketing consulting firm with headquarters in Frisco, Texas that delivers on strategic marketing solutions fueled by data, informed by culture and delivered to the touchpoints that create positive emotional connections to transform brands and businesses.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” admin_label=”Services” _builder_version=”4.16″ max_width=”80%” custom_padding=”0px||25px|||” use_custom_width=”on” width_unit=”off” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_blurb title=”Market Intelligence” use_icon=”on” font_icon=”||divi||400″ icon_color=”#606060″ image_icon_background_color=”#FFFFFF” image_icon_width=”60px” _builder_version=”4.16″ header_font=”Montserrat|on|||” header_text_color=”#353740″ header_font_size=”22px” header_line_height=”1.4em” body_font=”Montserrat||||” body_text_color=”#747d88″ body_font_size=”16px” body_line_height=”1.8em” image_icon_custom_padding=”25px|25px|25px|25px|false|false” text_orientation=”center” custom_padding=”30px|30px|30px|30px” animation_style=”zoom” 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custom_padding__hover=”|||”][et_pb_text admin_label=”Title” _builder_version=”4.16″ text_font=”Montserrat||||||||” text_text_color=”#747d88″ text_font_size=”16px” text_line_height=”1.9em” header_font=”||||||||” header_2_font=”Montserrat|700||on|||||” header_2_font_size=”42px” header_2_line_height=”1.3em” text_orientation=”center” width=”100%” max_width=”100%” module_alignment=”center” custom_padding=”|||0px||” animation_style=”slide” animation_direction=”bottom” animation_intensity_slide=”4%” global_colors_info=”{}”]<\/p>\n <\/a><\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n <\/a><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_blurb title=”Search Marketing SEO \u2022 PPC” image=”https:\/\/culturamarketing.net\/wp-content\/uploads\/2019\/12\/2019-12-15-09_06_42-Top-Slab-Leak-Detection-Sewer-Repair-_-Accurate-Leak-and-Line.jpg” _builder_version=”4.16″ header_level=”h2″ header_font=”Montserrat||||||||” global_colors_info=”{}” background__hover_enabled=”on”]<\/p>\n By combining both search marketing tactics the site had a 150% growth in traffic and a 71% increase in phone calls every month.<\/p>\n [\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_blurb title=”Search Marketing SEO \u2022 PPC” image=”https:\/\/culturamarketing.net\/wp-content\/uploads\/2019\/12\/2019-12-15-09_12_21-Window.jpg” _builder_version=”4.16″ header_level=”h2″ header_font=”Montserrat||||||||” global_colors_info=”{}” background__hover_enabled=”on”]<\/p>\n A global brand with search marketing positioning in the US only, got over 60% search traffic boost, 15% increase in online sales, and 3x ROI from campaigns.<\/p>\n [\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_blurb title=”Website Design \u2022 Development \u2022 UX” image=”https:\/\/culturamarketing.net\/wp-content\/uploads\/2019\/12\/2019-12-15-09_18_04-.jpg” _builder_version=”4.16″ header_level=”h2″ header_font=”Montserrat||||||||” global_colors_info=”{}” background__hover_enabled=”on”]<\/p>\n Nascar professional driver had challenges to secure sponsorships. After redesigning her site, her brand immediately got recognized in the media and got national visibility within a few weeks.<\/p>\n [\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_blurb title=”Website Design \u2022 Development” image=”https:\/\/culturamarketing.net\/wp-content\/uploads\/2019\/12\/2019-12-15-09_24_29-Window.jpg” _builder_version=”4.16″ header_level=”h2″ header_font=”Montserrat||||||||” global_colors_info=”{}” background__hover_enabled=”on”]<\/p>\n A website is not just your online sales force, but it’s the first thing that people see. 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It is THE reason for our clients’ success: Our people are passionate, highly engaged and leaders in their field of expertise. 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[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/culturamarketing.net\/wp-content\/uploads\/2019\/05\/marcela-fajardo.png” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” _builder_version=”4.16″ transform_origin=”42%|52%” border_radii=”on|120px|120px|120px|120px” border_width_all=”7px” border_color_all=”#001359″ global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n Marcela<\/strong> [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/culturamarketing.net\/wp-content\/uploads\/2019\/05\/perryman.png” align_tablet=”center” align_phone=”center” 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global_colors_info=”{}”]<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.16″ text_font=”||||||||” text_line_height=”1.8em” header_font=”||||||||” header_line_height=”3em” background_layout=”dark” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ make_equal=”on” use_custom_gutter=”on” gutter_width=”1″ specialty=”on” background_color_1=”#d3d3d3″ background_color_2=”#d3d3d3″ padding_left_1=”10%” admin_label=”Feature Section” module_class=” et_pb_specialty_fullwidth” _builder_version=”4.16″ background_color=”#ffffff” inner_width=”100%” inner_width_tablet=”100%” inner_width_phone=”” inner_width_last_edited=”on|desktop” inner_max_width=”100%” inner_max_width_tablet=”100%” inner_max_width_phone=”” 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text_font_size=”16px” text_line_height=”1.9em” header_font=”||||||||” header_text_align=”left” header_font_size=”20px” header_2_font=”Montserrat|700||on|||||” header_2_font_size=”42px” header_2_line_height=”1.3em” width=”100%” max_width=”700px” module_alignment=”left” animation_style=”slide” animation_direction=”bottom” animation_intensity_slide=”4%” text_font_size_tablet=”” text_font_size_phone=”15px” text_font_size_last_edited=”on|desktop” header_font_size_phone=”19px” header_font_size_last_edited=”off|desktop” locked=”off” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text admin_label=”Subtitle” _builder_version=”4.16″ text_font=”Montserrat||||” text_text_color=”#747d88″ text_font_size=”20px” text_line_height=”1.8em” header_font=”||||||||” width=”100%” max_width=”700px” module_alignment=”left” custom_margin=”|||” custom_padding=”||20px|” animation_style=”slide” animation_direction=”bottom” animation_delay=”100ms” animation_intensity_slide=”4%” locked=”off” global_colors_info=”{}”]<\/p>\n CMG U.S.A.:<\/strong> CMG Colombia: [\/et_pb_text][\/et_pb_column_inner][\/et_pb_row_inner][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” padding_top__hover=”0px” parallax__hover=”off” parallax_method__hover=”on” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/culturamarketing.net\/wp-content\/uploads\/2019\/05\/international-global-cultura-marketing.jpg” force_fullwidth=”on” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” _builder_version=”4.16″ custom_margin=”|||” custom_padding=”|||||” animation_style=”slide” animation_direction=”bottom” animation_intensity_slide=”6%” animation_starting_opacity=”100%” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Contact Form Section” _builder_version=”4.16″ background_color=”#ffffff” custom_padding=”110px||110px|” animation_style=”zoom” animation_direction=”bottom” animation_intensity_zoom=”10%” saved_tabs=”all” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ admin_label=”Service Section Title” _builder_version=”4.16″ custom_margin=”||40px|” animation_style=”fade” animation_direction=”top” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_code _builder_version=”4.16″ global_colors_info=”{}”]<\/a> [\/et_pb_code][et_pb_text admin_label=”Title” _builder_version=”4.16″ text_font=”Montserrat||||||||” text_text_color=”#747d88″ text_font_size=”16px” text_line_height=”1.9em” header_font=”||||||||” header_2_font=”Montserrat|700||on|||||” header_2_font_size=”42px” header_2_line_height=”1.3em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” text_orientation=”center” width=”100%” max_width=”700px” module_alignment=”center” animation_style=”slide” animation_direction=”bottom” animation_intensity_slide=”4%” global_colors_info=”{}”]<\/p>\n <\/span><\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_code _builder_version=”4.16″ width=”80%” max_width=”90%” module_alignment=”center” global_colors_info=”{}”]What we do<\/h2>\n
Market Segmentation
Competitive Landscape with Perceptual Mapping
Profit Pool Analysis
Concept and Product Testing
Culture Mining
Shopper Marketing<\/p>\n
Understanding a New Market – How to Play
Branding – Defining Your Brand
Go to Market – Taking your Brand to MarketBrand Positioning and Strategy
Product Strategy
Communications Strategy
Marketing Strategy<\/p>\n
Annual Sales & Marketing Objectives, Target and KPIs
Integrated Ad Campaign
Channel\/Customer Marketing – Bricks and Virtual
Retail & Online Programming\/Promotions
Media Plan
Experiential
Merchandising Elements
Sales Tools<\/p>\n
Media Planning & Buying
Experiential – Brand Ambassadors, Events, Influencers
Merchandising and Display Guide
Sponsorship Valuations, Negotiations & Management<\/p>\n
Brand Creative
Web Design & Development
Digital Video
POS
Signage<\/div>\nWORK<\/h2>\n
ABOUT US<\/h2>\n
<\/span>Go-to-Market D2C and B2B
Digital
Creative\u00a0<\/span><\/p>\nWhy we are different<\/h2>\n
MEET OUR LEADERSHIP TEAM<\/span><\/h2>\n
Founder & CEO
Strategy, Go-to-Market, Sponsorships<\/p>\n
<\/strong>Strategy and Market Research<\/p>\n
Field Execution<\/p>\n
<\/span><\/strong>Promotions<\/p>\n
<\/strong>Digital Marketing<\/p>\n
<\/strong>Video Creative<\/p>\n
Strategy, Category Management<\/p>\nOUR CORE VALUES<\/h2>\n
Family and Health First<\/h3>\n
Integrity and Transparency<\/h3>\n
Develop leadership at all levels<\/h3>\n
Life-long learning and competency growth<\/h3>\n
Clients becoming friends and family<\/h3>\n
A Global Mindset<\/h2>\n
214.326.7987<\/a>
Marcela@culturamarketing.net<\/a><\/p>\n
<\/strong>Stefano@culturamarketing.net<\/a><\/p>\nLet’s Talk… <\/span><\/h2>\n
What Can We Do For You?<\/span><\/h2>\n